The Millennial Wave is Coming The millennial generation isn’t just coming; it’s reshaping the job market with unprecedented speed.

Various studies, including those by Gallup, predict that by 2025, millennials will comprise over 75% of the workforce.

This shift is crucial to understand because millennials differ significantly from previous generations.

What sets the millennial workforce apart? A strong desire for work that resonates with their values and purposes. Remarkably, over 60% are willing to switch jobs for better value alignment, even for a lower salary. Furthermore, less than 50% plan to stay with their current employer for more than a year.

This trend underscores the growing importance of employee engagement and effective communication in the workplace. Today’s work culture plays a pivotal role in operational success, a trend that’s only going to intensify in the future.

However, a challenge and reality check lies ahead. The same studies reveal that only 29% of millennials feel engaged in their jobs. The remaining majority are either not feeling engaged or actively disengaged.

This disengagement presents a significant hurdle but also an opportunity for tremendous improvement. Businesses with high employee engagement levels see remarkable benefits: 17% higher productivity, 70% fewer safety incidents, 41% less absenteeism, 10% better customer ratings, and 21% higher profitability.

So, the real question isn’t if but when you will adapt to these changes. What do we stand to gain, and more importantly, what could we lose by ignoring this shift in workforce dynamics? Recognising and valuing what this generation brings to the table isn’t just an option; it’s a necessity.

In my dialogues with companies around the world, one thing is clear: acknowledging and valuing what the millennial workforce brings to the table is essential for success in today’s world. Adapting to new practices is challenging and requires time, commitment, and the formation of new habits. It’s not about a flipping a switch; it’s a transformative journey.

We are all part of this journey, ready or not. The sooner we embrace these changes, the better prepared we’ll be for the future of work. The best part, we can start today.